Analyse and understand customer’s preferences and profile to better segment and push relevant offers. Offers presented feels more personalized and exclusive, boosting higher rate of acceptance.
To boost precision in marketing, businesses should be able to target and offer products and services based on customer’s preferences by understanding their profiles intimately.
BFSIs can boost their point of sales by providing attractive customer-centric offers and promotions. By presenting relevant and calculated offers that are based on customer’s profile and preferences, businesses can expect a higher percentage of acceptance and reduce rate of abandonment.
One of the most basic functionalities of Triniti is to recognise preferred products and services, based on customer’s input and/or profiling. Coupled with Sentiment Analysis and the ability to handle Natural Language Search, we can provide intelligent recommendations that are relevant to customer’s interests.