IndusInd Bank


IndusInd bank has been always forefront in using innovative and cutting-edge modes of banking for increasing customer experience. IndusInd Bank has been first in India to launch Conversational AI voice banking – “Indus Assist”, in partnership with Active.Ai and Alexa-Amazon, in Sept 2018 and “WhatsApp” banking in Sept 2019 followed by Chatbot banking in Dec 2020.

Using these virtual digital assistants, Customers can perform securely from home, any time, without visiting a branch like check your account balance, transaction history, recharges, transfer funds, pay credit card bill, loan related queries and do a lot more; This would add significant convenience to customers, as it allows them to get personalised banking experiences at any time.

Multiple channels multiple use cases


  • Web

  • Whatsapp

  • Alexa


  • Recharge - Mobile
  • Recharge - DTH
  • Funds Transfer – IMPS
  • Funds Transfer – NEFT
  • Funds Transfer – QP (quick Pay)
  • Funds Transfer – MMID
  • Credit Card Bill Pay

Origination and Onboarding

  • Fixed Deposit for ETB (existing to bank) customers
  • Set Alexa Voice PIN
  • Set Alexa Preferences
  • Duo Card Lead Generation

Service Request

  • CFD Collection request
  • CFD Call back request
  • Unsubscribed ETB user on WhatsApp
  • Change subscribed Account Number
  • User Subscription for WhatsApp Banking
  • Change subscribed user
  • Email Address Update
  • PAN Update
  • Vehicle Reg Update
  • Update Voter ID
  • Update Passport
  • Update Insurance Details
  • Update Driver's License


  • Account Balance
  • Transaction History
  • Debit Card Limit
  • Credit Card Due Date
  • Total Credit Card Limit
  • Available Credit Limit
  • Find ATM
  • Find Branches

Active.Ai Client Success Story - IndusInd Bank Voice Banking with Alexa

Awards and recognition

IndusInd Bank’s IndusAssist !, powered by Active.Ai, has been bestowed with Finacle Client Innovation Awards 2020 for Alexa Banking and Chatbot implementations for Alexa Banking- making Banking easy.

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Won an award for most innovative product i.e. Alexa voice banking.

Client speak

“While most of the banks have used text based chatbots for enabling daily transactions, we have continued our legacy of being an innovative bank by providing these services over voice as a medium of choice. With Alexa’s easy to use voice service backed by Amazon’s rigorous security framework, we are confident of offering our common clients the best banking experience, on the move”.

Ritesh Raj Saxena

EVP & Head – Savings, Digital & Payments Business IndusInd Bank